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  1. Advertising and promotion - integrated marketing communications
    Rybanský Rudolf ; M4000  Prajová Vanesa ; M4000
    Lódź : KSIEZY MLYN Dom Wydawniczy Michal Kolinski, 2010 . - 163 s
    ISBN 978-83-7729-056-9
    monografia
    BAA - Scientific book titles issued in foreign editorship
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    book