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The importance of marketing for effective management of quality indicators
CREPC201601 Title statement The importance of marketing for effective management of quality indicators / aut. Renáta Nováková, Vladimír Ovsenák Main entry-name Nováková, Renáta (Author) Another responsib. Ovsenák, Vladimír (Author) In Production Management and Engineering Sciences :. -- London, UK : CRC Press. Taylor & Francis Group, 2016. -- ISBN 978-1-138-02856-2. -- S. 229-233 Language English URL http://www.crcnetbase.com/doi/pdfplus/10.1201/b19259-43 https://www.scopus.com/record/display.uri?eid=2-s2.0-84949818373&origin=resultslist&sort=plf-f&src=s&st1=The+importance+of+marketing+for+effective+management+of+quality+indicators&st2=&sid=07D612CE3BA90EC70EFA4AB05FEB9519.wsnAw8kcdt7IPYLO0V48gA%3a10&sot=b&sdt=b&sl=89&s=TITLE-ABS-KEY%28The+importance+of+marketing+for+effective+management+of+quality+indicators%29&relpos=1&citeCnt=0&searchTerm= Document kind RZB - článok zo zborníka Category AFD - Reports at home scientific conferences Category (from 2022) V2 - Vedecký výstup publikačnej činnosti ako časť editovanej knihy alebo zborníka In databases WOS: WOS:000391252400041
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