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What is relationship marketing and how to use it to connect with your customers
- Title statement - What is relationship marketing and how to use it to connect with your customers / aut. Veronika Johanesová, Jaromíra Vaňová - Main entry-name - Johanesová, Veronika, 1993- (Author) - MTF Ústav priemyselného inžinierstva a manažmentu - Another responsib. - Vaňová, Jaromíra, 1958- Z1 (Author) - MTF Ústav priemyselného inžinierstva a manažmentu - In - Vedecké práce MtF STU v Bratislave so sídlom v Trnave. Research papers Faculty of Materials Science and Technology Slovak University of Technology in Trnava. -- ISSN 1336-1589. -- Vol. 28, no. 46 (2020), s. 29-35 - Subj. Headings - relationship marketing - CRM - customer relationship - Language - English - Document kind - RBX - článok z periodika - Category - ADF - Scientific titles in home not carented magazines and other year-books - Category (from 2022) - V3 - Vedecký výstup publikačnej činnosti z časopisu DOI: 10.2478/rput-2020-0004 - Year - 2020  - article 
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