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Regional Brand in Slovak Tourism

  1. Title statementRegional Brand in Slovak Tourism / aut. Janka Beresecká, Ľudmila Nagyová, Dagmar Cagáňová
    Main entry-name Beresecká, Janka (Author)
    Another responsib. Nagyová, Ľudmila (Author)
    Cagáňová, Dagmar, 1971- Z1 (Author) - MTF Ústav priemyselného inžinierstva a manažmentu
    In Science and Technologies for Smart Cities [476 s.] / Annual Smart City 360° Summit.. -- Cham : Springer International Publishing, 2020. -- ISBN 978-3-030-51005-3. -- S. 388-411
    Subj. Headings brand value
    tourism brand
    innovation
    provider
    LanguageEnglish
    Document kindRZB - článok zo zborníka
    CategoryAFC - Reports at international scientific conferences
    Year2020
    article

    article

Number of the records: 1