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Advertising and promotion - integrated marketing communications

  1. Title statementAdvertising and promotion - integrated marketing communications
    Main entry-name Rybanský, Rudolf, 1947- (Author) - MTF Ústav priemyselného inžinierstva a manažmentu
    Another responsib. Prajová, Vanesa (Author) - MTF Ústav priemyselného inžinierstva a manažmentu
    Issue dataLódź : KSIEZY MLYN Dom Wydawniczy Michal Kolinski, 2010
    Phys.des.163 s
    ISBN978-83-7729-056-9
    CountryPoland
    LanguageEnglish
    Document kindAMG - monografia
    CategoryBAA - Scientific book titles issued in foreign editorship
    Year2010
    book

    book


Number of the records: 1