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Comparative analysis of CRM utilization in conditions of enterprises in Slovakia and Hungary
Title statement Comparative analysis of CRM utilization in conditions of enterprises in Slovakia and Hungary Main entry-name Vičíková, Jaroslava, 1984- (Author) - MTF Katedra priemyselného inžinierstva a manažmentu Another responsib. Cibulka, Viliam, 1948- (Author) - MTF Katedra priemyselného inžinierstva a manažmentu Jakab, S (Author) In TEAM 2011 : Proceedings of the 3rd International Scientific and Expert Conference with simultaneously organised 17th International Scientific Conference CO-MAT-TECH 2011, 19th -21st October 2011, Trnava Slovakia. -- Slavonski Brod : University of Applied Sciences of Slavonski Brod, 2011. -- ISBN 978-953-55970-4-9. -- s.372-375 Subj. Headings customer relationship Language English Document kind RZB - článok zo zborníka Category AFD - Reports at home scientific conferences Category (from 2022) V2 - Vedecký výstup publikačnej činnosti ako časť editovanej knihy alebo zborníka Year 2011 
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