Hossová Prostináková, Monika Marketing Identity 2023 : Conference Proceedings from the Annual International Scientific Conference „Marketing and Media Identity: AI – The Future of Today“. Trnava, Slovakia. November 14, 2023 / zost. Monika Hossová Prostináková ; zost. Matej Martovič, Martin Solík. -- Trnava : University of Ss. Cyril and Methodius, 2023. -- 457 s. -- ISBN : 978-80-572-0415-2. -- ISSN : 2729-7527. Martovič, Matej. Solík, Martin