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- Strategic Marketing / [aut.]Cravens,David W
Cravens David W
4th ed.
Homewood : Richard D.Irwin, 1994 . - 811 p.
ISBN 0-256-15612-3
strategický marketing
monografiaFaculty Available Inaccesible Issued For Request Only MTF 1 0 0 0 book
- Strategic Marketing / [aut.]Cravens,David W
Cravens David W
3.Edition
Homewood : Richard D.Irwin, 1991 . - 833 s : Tab.,grafy,index
ISBN 0-256-08793-8
monografiaFaculty Available Inaccesible Issued For Request Only FCHPT 0 0 0 1 book
- Krátky terminologický slovník podnikateľa / [aut.] Čunderlík,Dušan
Čunderlík Dušan
1.vyd.
Ivanka pri Dunaji : Heureka engineering, 1991 . - 156 s
monografiabook
- Marketing Management / [aut.]Cravens,David W., Hills,Gerald E., Woodruff,Robert B
Cravens David W Hills Gerald E Woodruff Robert B
Homewood : Richard D.Irwin, 1987 . - 714 s : Tab.,grafy,index
ISBN 0-256-05547-5
monografiaFaculty Available Inaccesible Issued For Request Only FCHPT 0 0 0 1 book
- Marketing management / [aut.] Cravens,David W.; Hills,Gerald E.; Woodruff,Robert B
Cravens David W Hills Gerald E Woodruff Robert B
1.vyd.
Homewood : IRWIN, 1987 . - 714 s
ISBN 0-256-05547-5
manažment marketing technika obchodu
monografiaFaculty Available Inaccesible Issued For Request Only R 0 0 0 1 book